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實用文秘英語文函

實用文秘英語文函

定 價:¥16.00

作 者: 楊翠萍主編;趙曉英,吳萍,程冰編著
出版社: 西安交通大學(xué)出版社
叢編項:
標(biāo) 簽: 寫作/翻譯

ISBN: 9787560511436 出版時間: 1999-01-01 包裝: 平裝
開本: 20cm 頁數(shù): 403 字?jǐn)?shù):  

內(nèi)容簡介

  內(nèi)容介紹本書著重介紹了公關(guān)文秘人員在涉外交往中需要處理的有關(guān)社交、公關(guān)、貿(mào)易以及日常事務(wù)方面英語文函寫作的基本知識,其中包括各類相關(guān)應(yīng)用文的常用文體、構(gòu)成、格式、表達語句和擬寫技巧。書中列舉了大量實例,并通過分析對比,詳細講解了有關(guān)文函的語言特點和文字的應(yīng)用技巧。本書既可以作為有意成為,或已經(jīng)成為公關(guān)文秘人員的指導(dǎo)用書,也可以作為廣大英語愛好者和具有一定英語水平的其他學(xué)者的學(xué)習(xí)用書。

作者簡介

暫缺《實用文秘英語文函》作者簡介

圖書目錄

第1章 社交信函(Social Letters)
1.1 社交信函概說(General Information of Social Letters) (1)
1.1.1 社交信函的基本要求(Basic Requirements of Social Letters) (2)
1.1.2 社交信函的構(gòu)成(Structure of Social Letters) (3)
1.1.3 社交信函的打印格式(Printing Styles of Social Letters)(12) 
1.1.4 信封的寫法(Addressing Envelopes) (14)
1.2 邀請函(Invitation Letters) (18)
1.2.1 邀請函概說(General Information of Invitation Letters)(18) 
1.2.2 邀請函范例(Samples of Invitation Letters) (21)
1.2.2.1 宴會或晚會邀請函及復(fù)函(Dinner/Evening Invitations & Acknowledgements) (21)
1.2.2.2 招待會邀請函及復(fù)函(Reception Invitations & Acknowledgements) (26)
1.2.2.3 展覽會邀請函及復(fù)函(Exhibition Invitations & Acknowledgements) (28)
1.2.3 邀請函常用語句(Useful Expressions of Invitations)(33) 
1.2.4 練習(xí)(Exercises) (36)
1.2.5 練習(xí)答案(Keys to Exercises) (38)
1.3 祝賀信(Congratulatory Letters) (42)
1.3.1 祝賀信概說(General Information of Congratulatory Letters) (42)
1.3.2 祝賀信范例(Samples of Congratulatory Letters) (43)
1.3.2.1 祝賀節(jié)日(Congratulations on Festivals) (43)
1.3.2.2 祝賀周年紀(jì)念(Congratulations on Anniversary)(45)
1.3.2.3 祝賀生日(Congratulations on Birthday) (47)
1.3.2.4 祝賀結(jié)婚(Congratulations on Wedding) (48)
1.3.2.5 祝賀晉升(Congratulations on Promotion) (50)
1.3.2.6 祝賀獲獎(Congratulations on Award) (53)
1.3.2.7 祝賀開業(yè)(Congratulations on a New Venture)(55)
1.3.3 祝賀信常用語句(Useful Expressions of Congratulatory Letters) (57)
1.3.4 練習(xí)(Exercises) (64)
1.3.5 練習(xí)答案(Keys to Exercises) (65)
1.4 感謝信(Letters of Thanks) (67)
1.4.1 感謝信概說(General Information of Letters of Thanks)(67) 
1.4.2 感謝信范例(Samples of Letters of Thanks) (69)
1.4.2.1 感謝款待(Thank for Hospitality) (69)
1.4.2.2 感謝幫助(Thank for Assistance) (72)
1.4.2.3 感謝祝賀(Thank for Congratulation) (74)
1.4.2.4 感謝慰問(Thank for Consolation) (77)
1.4.3 感謝信常用語句(Useful Expressions of Letters of Thanks) (78)
1.4.4 練習(xí)(Exercises) (81)
1.4.5 練習(xí)答案(Keys to Exercises) (82)
1.5 慰問信(Letters of Consolation) (83)
1.5.1 慰問信概說(General Information of Letters of Consolation) (83)
1.5.2 慰問信范例(Samples of Letters of Consolation) (85)
1.5.2.1 對病人慰問(Sympathy on Illness) (85)
1.5.2.2 對受傷同事慰問(Sympathy for Those Injured)(87)
1.5.2.3 對受災(zāi)單位慰問(Sympathy for Disaster Units)(88)
1.5.3 慰問信常用語句(Useful Expressions of Letters of Consolation) (90)
1.5.4 練習(xí)(Exercises) (91)
1.5.5 練習(xí)答案(Keys to Exercises) (92)
1.6 吊唁信(Letters of Condolence) (93)
1.6.1 吊唁信概說(General Information of Letters of Condolence) (93)
1.6.2 吊唁信范例(Samples of Letters of Condolence) (94)
1.6.2.1 吊唁單位領(lǐng)導(dǎo)逝世(Condolence on Death of a Leader) (94)
1.6.2.2 吊唁親朋好友喪父母(Condolence on Death of One's Parents) (96)
1.6.2.3 吊唁同事和商業(yè)伙伴(Condolence on Death of a Colleague or a Business Partner) (98)
1.6.3 吊唁信常用語句(Useful Expressions of Letters of Condolence) (100)
1.6.4 練習(xí)(Exercises)(102)
1.6.5 練習(xí)答案(Keys to Exercises)(103)
第2章 公關(guān)禮儀應(yīng)用文(Practical Writing about Public Relations) 
2.1 公關(guān)禮儀應(yīng)用文概說(General Information of Practical Writing about Public Relations) (105)
2.2 祝詞(Public Speeches) (106)
2.2.1 祝詞概說(General Information about Public Speeches) (106)
2.2.2 祝詞范例(Samples of Public Speeches) (107)
2.2.3 祝詞常用語句(Useful Expressions of Public Speeches)(117)
2.2.4 練習(xí)(Exercises) (119)
2.2.5 練習(xí)答案(Keys to Exercises) (120)
2.3 請柬(Invitation Cards) (122)
2.3.1 請柬概說(General Information of Invitation Cards)(122)
2.3.2 請柬范例(Samples of Invitation Cards) (123)
2.3.3 請柬常用語句(Useful Expressions of Invitation Cards)(133) 
2.3.4 練習(xí)(Exercises) (136)
2.3.5 練習(xí)答案(Keys to Exercises) (137)
2.4 名片、賀卡(Visiting Cards; Greeting Cards) (138)
2.4.1 名片(Visiting Cards or Calling Cards) (138)
2.4.2 賀卡(Greeting Cards) (143)
2.4.3 練習(xí)(Exercises) (147)
2.4.4 練習(xí)答案(Keys to Exercises) (148)
第3章 商務(wù)應(yīng)用文(Writing of Commercial Correspondence) 
3.1 商務(wù)應(yīng)用文概說(General Information of Commercial Correspondence) (150)
3.2 商務(wù)信函(Commercial Letters) (151)
3.2.1 商務(wù)信函的構(gòu)成(Structure of Commercial Letters)(151)
3.2.2 商務(wù)信函的寫作原則(Writing Principles of Commercial Letters) (156)
3.3 資信調(diào)查(Credit Inquiry) (158)
3.3.1 資信調(diào)查概說(General Information of Credit Inquiry)(158) 
3.3.2 資信調(diào)查信范例(Samples of Credit Inquiry) (158)
3.3.3 資信調(diào)查寫作指導(dǎo)(Writing Guidance of Credit Inquiry)(162) 
3.3.4 練習(xí)(Exercises) (164)
3.3.5 練習(xí)答案(Keys to Exercises) (165)
3.4 建立貿(mào)易關(guān)系(Establishing Business Relations) (167)
3.4.1 建立貿(mào)易關(guān)系概說(General Information of Establishing Business Relations) (167)
3.4.2 建立貿(mào)易關(guān)系信函范例(Samples of Establishing Business Relations) (168)
3.4.3 建立貿(mào)易關(guān)系寫作指導(dǎo)(Writing Guidance of Establishing Business Relations) (173)
3.4.4 練習(xí)(Exercises) (177)
3.4.5 練習(xí)答案(Keys to Exercises) (178)
3.5 業(yè)務(wù)咨詢與往來(Business Consultation and Communication)(182) 
3.5.1 業(yè)務(wù)咨詢與往來概說(General Information of Business Consultation and Communication) (182)
3.5.2 推銷(Sales Promotion) (182)
3.5.3 詢價(Inquiries) (189)
3.5.4 報價、還價(Offers & Counteroffers) (195)
3.5.5 接受(Acceptance) (213)
3.5.6 訂貨(Order) (219)
3.5.7 支付(Payment) (227)
3.5.8 裝運(Shipment) (238)
3.5.9 保險(Insurance) (246)
3.5.10 申訴、索賠(Complaint & Claim) (254)
3.6 合同、協(xié)議(Contracts & Agreements) (264)
3.6.1 合同、協(xié)議概說(General Information of Contracts & Agreements) (264)
3.6.2 合同、協(xié)議寫作指導(dǎo)(Writing Guidance of Contracts & Agreements) (264)
3.6.3 合同、協(xié)議范例(Samples of Contracts & Agreements)(273)
3.6.3.1 買賣合同(Business Contracts) (273)
3.6.3.2 服務(wù)貿(mào)易合同(Contracts of Service Trade) (281)
3.6.3.3 代理協(xié)議(Agency Agreements) (286)
3.6.4 練習(xí)(Exercises) (295)
3.6.5 練習(xí)答案(Keys to Exercises) (297)
第4章 日常事務(wù)應(yīng)用文(Practical Writing of Daily Routine) 
4.1 日常事務(wù)概說(General Information of Daily Routine) (299)
4.2 證明與介紹信(Certificates & Letters of Introduction) (299)
4.2.1 證明(Certificates) (299)
4.2.1.1 身份證明(Identity Certificates)(300)
4.2.1.2 簡歷證明(Résumé Certificates) (301)
4.2.1.3 工作表現(xiàn)證明(Certificates for One's Work Condition) (302)
4.2.1.4 離職證明(Certificates of Leaving Office) (304)
4.2.1.5 擔(dān)保證明(Warranty) (305)
4.2.1.6 證明常用語句(Useful Expressions of Certificates)(305) 
4.2.2 介紹信(Letters of Introduction) (306)
4.2.2.1 業(yè)務(wù)往來介紹信(Letters of Introduction for Business) (306)
4.2.2.2 介紹信常用語句(Useful Expressions of Letters of Introduction) (307)
4.2.3 練習(xí)(Exercises) (308)
4.2.4 練習(xí)答案(Keys to Exercises) (309)
4.3 字據(jù)與契約(Notes & Bills) (313)
4.3.1 字據(jù)與契約概說(General Information of Notes & Bills)(313) 
4.3.2 字據(jù)與契約范例(Samples of Notes & Bills) (313)
4.3.2.1 借據(jù)(Form of I.O.U) (313)
4.3.2.2 收據(jù)(Receipts) (315)
4.3.2.3 帳單(Bills) (316)
4.3.2.4 便條(Notes) (317)
4.3.3 練習(xí)(Exercises) (321)
4.3.4 練習(xí)答案(Keys to Exercises) (322)
4.4 廣告、啟事(Advertisements & Notices) (327)
4.4.1 廣告(Advertisements) (327)
4.4.1.1 廣告寫作指導(dǎo)(Writing Guidance of Advertisements) (327)
4.4.1.2 廣告范例(Samples of Advertisements) (329)
4.4.2 啟事(Notices) (336)
4.4.2.1 啟事寫作指導(dǎo)(Writing Guidance of Notices)(336)
4.4.2.2 啟事范例(Samples of Notices) (336)
4.4.3 練習(xí)(Exercises) (345)
4.4.4 練習(xí)答案(Keys to Exercises)(346)
4.5 通知、海報(Notices & Posters) (348)
4.5.1 通知(Notices) (348)
4.5.1.1 通知寫作要領(lǐng)(Writing Essentials of Notices)(349)
4.5.1.2 通知范例(Samples of Notices)(349)
4.5.2 海報(Posters)(352)
4.5.2.1 海報寫作要領(lǐng)(Writing Essentials of Posters)(352)
4.5.2.2 海報范例(Samples of Posters)(353)
4.5.3 練習(xí)(Exercises)(356)
4.5.4 練習(xí)答案(Keys to Exercises)(357)
4.6 備忘錄、會議記錄、活動日程安排(Memos, Minutes & Schedules of Activities) (360)
4.6.1 備忘錄(Memos)(360)
4.6.1.1 備忘錄寫作指導(dǎo)(Writing Guidance of Memos)(360)
4.6.1.2 備忘錄范例(Samples of Memos)(363)
4.6.2 會議記錄(Minutes)(365)
4.6.2.1 會議記錄寫作指導(dǎo)(Writing Guidance of Minutes)(365) 
4.6.2.2 會議記錄范例(Samples of Minutes) (366)
4.6.3 活動日程安排(Schedules of Activities) (370)
4.7 報告與建議書(Reports & Proposals) (372)
4.7.1 報告(Reports)(372)
4.7.1.1 報告寫作指導(dǎo)(Writing Guidance of Reports)(373)
4.7.1.2 報告范例(Samples of Reports)(387)
4.7.2 建議書(Proposals)(392)
4.7.2.1 建議書寫作指導(dǎo)(Writing Guidance of Proposals )(392)
4.7.2.2 建議書范例(Samples of Proposals) (395)

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