大學(xué)外貿(mào)英語(yǔ)

定　價(jià)：￥17.00

作　者：	馮祥春編著
出版社：	對(duì)外貿(mào)易教育出版社
叢編項(xiàng)：
標(biāo)　簽：	對(duì)外貿(mào)易英語(yǔ)

購(gòu)買(mǎi)這本書(shū)可以去

ISBN：	9787810005678	出版時(shí)間：	1991-01-01	包裝：	精裝
開(kāi)本：	20cm	頁(yè)數(shù)：	325	字?jǐn)?shù)：

內(nèi)容簡(jiǎn)介

　　《大學(xué)外貿(mào)英語(yǔ)》是為高等院校對(duì)外經(jīng)貿(mào)專(zhuān)業(yè)學(xué)生編寫(xiě)的專(zhuān)業(yè)英語(yǔ)教材。本教材選題廣泛，涉及到國(guó)際貿(mào)易、進(jìn)出口實(shí)務(wù)、外貿(mào)商情、市場(chǎng)調(diào)研、銷(xiāo)售學(xué)、主要國(guó)別和地區(qū)介紹、跨國(guó)公司、綜合商社、國(guó)際金融、國(guó)際經(jīng)濟(jì)合作、國(guó)際技術(shù)轉(zhuǎn)讓和國(guó)際主要經(jīng)貿(mào)組織等當(dāng)代國(guó)際經(jīng)濟(jì)貿(mào)易的主要領(lǐng)域。課文和補(bǔ)充閱讀材料均精選自英美等國(guó)有關(guān)對(duì)外經(jīng)濟(jì)貿(mào)易的專(zhuān)業(yè)書(shū)籍和英美主要商業(yè)報(bào)刊。這些文章具有較高的學(xué)術(shù)水平，材料新穎，語(yǔ)言規(guī)范生動(dòng)，體裁多樣，信息量大，知識(shí)性強(qiáng)。此教材的編寫(xiě)力求體現(xiàn)基礎(chǔ)英語(yǔ)、專(zhuān)業(yè)英語(yǔ)和專(zhuān)業(yè)知識(shí)的三結(jié)合。全書(shū)共有18課，每課由課文、單詞表、專(zhuān)業(yè)詞匯表、句語(yǔ)及表達(dá)方式、課文注解、活用詞、練習(xí)和補(bǔ)充閱讀等8個(gè)部分組成。課文注解提供了有關(guān)專(zhuān)題的背景知識(shí)和語(yǔ)言要點(diǎn)介紹；練習(xí)形式活潑多樣；活用詞簡(jiǎn)明地介紹涉外經(jīng)濟(jì)專(zhuān)業(yè)英語(yǔ)中最常見(jiàn)的一些詞的用法；補(bǔ)充閱讀對(duì)提高閱讀專(zhuān)業(yè)文章的能力，擴(kuò)充專(zhuān)業(yè)詞匯，擴(kuò)大專(zhuān)業(yè)知識(shí)大有裨益。全書(shū)可供高等學(xué)校對(duì)外經(jīng)貿(mào)專(zhuān)業(yè)二、三年級(jí)學(xué)生120課時(shí)教學(xué)之用。

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圖書(shū)目錄

    Lesson 1
    Text: International Trade
    Word Study: trade, import', export, advantage
    Additional Reading: Unique Problems in Interna
    tional Tpade
   Lesson 2
    Text: Import and Export
    Word Study: produce, order, offer, quote
    Additional Reading: Shipping, Insurance andCustoms
   Lesson 3
    Text: The Export Sales Contract
    Word Study: negotiate, contract, pay, ship
    Additional Reading: Incoterrhs
   Lesson 4
    Text: Letters of Credit
    Word Study: credit, confina, stipulate, deal
    Additional Reading; Successful.Entrepreneurs
   Lesson 5
    Text: Marketing
    Word Study: market, service, price, involve
    Additionat Reading: The Ten Most Common Mistakes of
    New-to-Export Firms
   Lesson 6
    Text: Trading Information
    Word Study: inform, value, comnut, cover
    Additional Reading: Trade News(Part One)
   Lesson 7
    Text: Firmer Sugar Ptice Expected
    Word Study: supper, demand, firm, stock
    Additional Reading: Trade News (Part Two)
   Lesson 8
    Text: China's Foreign Trade
    Word Study: business,interest, mnage,ost
    Additional Reading: Compensation Trade in China
   Lesson 9
    Text:Japan's Stumbling Giants
    Word Study:average, bid,transact, compete
    Additional Reading: Japanese Economy
   Lesson 10
    Text: Multinational Corporatton
    Word Study:charge,share,contribute, issue
    Additional Reading: ThirdWorld Powerhouses
   Lesson 11
    Text: The Balance of International Payments
    Word Study: balance, account, engage, consider
    Additional Reading: The Jeint International Ventine
   Lesson 12
    Text: Foreign Exchange Trading
    Word Study: exchange. convert, -worth, rate
    Additional Reading: The'SecuritiesExchange
   Lesson 13
    Text: The World Bank and the Internationa
    Monetary Fund
    Word Study: spread, concern prooeed,premium
    Additional Reading: What Does the World Bank Do?
   Lesson 14
    Text: An Overview of International Economics
    Word Study: economy, benefit, apply, pay
    Additional Reading: The Asia Pacific Basin
   Lesson 15
    Text: North-South Trade
    Word Study: vary, insure, clear, accept
    Additional Reading: International Technological Transfer
   Lesson 16
    Text: General Agreement on Tariffs and Trade
    Word Study: agree, limit, favour, claim
    Additional Reading: What Are Free Ports and Foreign-
    trade Zones?
    A Glossary of Foreign Economic Relations and Trade