注冊 | 登錄讀書好,好讀書,讀好書!
讀書網(wǎng)-DuShu.com
當前位置: 首頁出版圖書教育/教材/教輔外語英語學習/理論作業(yè)管理

作業(yè)管理

作業(yè)管理

定 價:¥18.00

作 者: (英)特里·希爾(Terry Hill)著
出版社: 普蘭蒂斯霍爾出版公司
叢編項: 工商管理精要系列
標 簽: 應用管理理論

ISBN: 9787300024813 出版時間: 1997-10-01 包裝: 精裝
開本: 24cm 頁數(shù): 143 字數(shù):  

內(nèi)容簡介

  生產(chǎn)與作業(yè)管理在企業(yè)戰(zhàn)略中扮演什么角色?生產(chǎn)作業(yè)和市場營銷之間的關系是如何影響企業(yè)利潤的?生產(chǎn)與作業(yè)和營銷之間的關系重要程度何在?作業(yè)管理對于服務業(yè)為什么是個關鍵?本書對上述問題及其他有關問題作了清楚而確切的解釋。對于那些接受短期培訓的管理者、MBA,以及想迅速了解這一問題核心內(nèi)容的教師和學生來說,都不失為極具價值的參考書。它還可以作為管理人員的藏書,以及那些有抱負的管理人員完善自己知識和技能的參考資料。

作者簡介

暫缺《作業(yè)管理》作者簡介

圖書目錄

     Contents
   1 Managing operations
    The role of operations management
    The mix of manufactured items and services
    Misunderstandings of the operations management task
    Key points review
   2 Strategic context
    Functions dominate strategic outcomes
    Functional strategies vis-a-vis a corporate strategy
    The reactive role of operations management
    Markets are inherently different and dynamic whilst
    operations management is inherently fixed
    Linking marketing and operations
    Technical and business specifications
    Differentiating the task
    Order-winners and qualifiers
    Achieving the link
    The reality of strategic debate
    Benchmarking
    Market- or marketing-led?
    Key points review
   3 Operations and design
    Operations and design
    Operations management's responses to supporting
    product/service range
    Key points review
    Notes
   4 The delivery system
    The transformation process
    Process choice
    Process alternatives
    The reality of process choice
    The fixed nature of process investments
    Trade-offs of process choice
    Products/services and markets
    Operations
    Organizational implications
    Hybrid processes
    Product/service profiling
    Issues in service delivery systems
    Capacity decisions
    Location
    Layout
    Bottlenecks
    Reviewing delivery systems
    Operational approaches to improving the
    delivery system
    Key points review
    Notes
   5 Controlling operations
    Planning and control systems
    Aggregate planning
    Operations control
    Developments in planning and control systems
    Short-term changes to meet demand fluctuations
    Inventory control systems
    The functions provided by inventories
    Approaches to controlling inventory
    Key points review
    Notes
   6 Quality
    Concept of quality
    Quality assurance and quality control
    Developments concerned with quality
    Service issues
    Key points review
    Notes
    The job of work in the 1990s
    Managerial philosophies of work
    Outcomes
    Traditional approaches
    Operations management alternatives
    Key points review
   Notes
   

本目錄推薦

掃描二維碼
Copyright ? 讀書網(wǎng) ranfinancial.com 2005-2020, All Rights Reserved.
鄂ICP備15019699號 鄂公網(wǎng)安備 42010302001612號