Unit 1 What Is News? Passage 1 What Is News:Some Answers Past and Present Passage 2 Why We Need News Unit 2 What Is Commmunication? Passage 1 What Is Communication Passage 2 Three Communication Markets Unit 3 Newspaper Passage 1 Newspaper:A Brief History Passage 2 J oseph Pulitzer Unit 4 Book Passage 1 Variety in Book Publishing Passage 2 The Lessons of Harry Potter Unit 5 Magazine Passage 1 Evolution of Periodicals Passage 2 Modern Magazine Publishing:The Specialized Audiencd Unit 6 Film Passage 1 The Production of Films Passage 2 Charlie Chaplin Unit 7 Radio Passage 1 Radio Station Formats Passage 2 New Competition in Radio Unit 8 TV Passage 1 The History of TV Passage 2 The Creation of Sesame Street Unit 9 Internet Passage 1 Making Internet History Passage 2 Weblog Unit 10 Journalism Passage 1 Nine Elements of Journalism Passage 2 What Is Journalism for? Unit 11 Press Freedom Passage 1 History of Press Freedom Passage 2 The Zenaer Case Unit 12 Photo,Comic & Cartoon Passage 1 Comic Strip Passage 2 Robert Capa Unit 13 Propaganda Passage 1 Propaganda Passage 2 Carriers of Propaganda Information Unit 14 Advertising & Public Relation Passage 1 A Bird's-Eye View on Advertising Passage 2 The Growth of Public Relations Unit 15 Media Laws Unit 16 Ethics Unit 17 Communication Education & Media Literacy Unit 18 Communication Studies 參考譯文 Key to Exercise Ⅲ Bibliography