Lesson One Modes of International Business Lesson Two Reasons for Recent International Business Growth Lesson Three The Importance of International Trade to Economic Development Lesson Four Nontariff Barriers to Trade Lesson Five The Export Process Lesson Six Sales Channels in International Trade Lesson Seven International Commercial Terms Revision Exercies(LL.1～7) Lesson Eight Export Shipping and Insurance Lesson Nine Export Documentation Lesson Ten International Commercial Payments Lesson Eleven Some Methods for Selling Know-how Lesson Twelve International Trade in Services Lesson Thirteen China s Export Miracle Lesson Fourteen Federal Express Expands Services Internationally Revision Exercies(LL.8～14) Lesson Fifteen Motives for International Investments Lesson Sixteen Multinational Corporations Lesson Seventeen Types and Management Systems of Joint Ventures Lesson Eighteen Foreign Direct Investment in China Lesson Nineteen Shanghai: The Remarkable Place to Do Business in China Lesson Twenty Overseas Investment Strategy for Chinese Enterprises Lesson Twenty-one The Importance of Marketing in International Operations Revision Exercies(LL.15～21) Lesson Twenty-two Selection of Overseas Markets Lesson Twenty-three Export Pricing Lesson Twenty-four International Advertisin Lesson Twenty-five Coca-Cola's Global Marketing Strategy Lesson Twenty-six What Is the Foreign Exchange Rate? Lesson Twenty-seven How Foreign Exchange Is Used and Traded Lesson Twenty-eight Theories of Exchange Rate Determination Revision Exercies(LL.22～28) Index of New Words & Phrases Index of Proper Names Index of Economic Terms & Expressions
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