Unit1 Strategy and Marketing Text1 The Essence of Strategy Text2 A New Hewlett-Packard Text3 One Country Two Colas Text4 Turn Customer Input into Innovation Text5 Seven-Step Decision Making Process Text6 Five Company Principles Bsaed on Behavioral Science Unit2 Accounting and Financing Text1 Cutting Costs Without Drawing Blood Text2 The Last Great Bull Market Text3 Fortune Investor Recession-Proofing Your Portfolio Text4 Cost Accounting in Professional Examinations Text5 Enron's Failed Power Play Text6 Political Ties Aid Sino-EU Trade Unit3 Economy and Laws Text1 Gateways for the Global Economy Text2 The Asian Crisis:The Miracle Unravels Text3 The Case for Britain PLC Text4 Crossing State Lines Text5 The Legal Horrors of Truth-in-Hiring Lawsuits Text6 Managign SARS Economic Fallout Unit4 Gulture Human Resources Text1 Reconcilable Differences Text2 Hiring the Overpualified Text3 How Are Companies Keeping the Employees They Want? Text4 New Ways to Pay Text5 Warming the Cold Heart of Business Text6 Decisive Impacts of Building up Public Service Oriented Government China's Reform Process Vocabulary
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