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新編商務(wù)英語(yǔ)寫作(2)

新編商務(wù)英語(yǔ)寫作(2)

定 價(jià):¥45.00

作 者: 張春柏
出版社: 高等教育出版社
叢編項(xiàng):
標(biāo) 簽: 暫缺

ISBN: 9787040183948 出版時(shí)間: 2006-03-01 包裝: 平裝
開本: 16開 頁(yè)數(shù): 222 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  本教材依據(jù)從基礎(chǔ)寫作逐步過(guò)渡到商務(wù)應(yīng)用文寫作的原則共分2冊(cè)。第1冊(cè)為基礎(chǔ)英語(yǔ)寫作,內(nèi)容涵蓋選詞、造句、段落的寫作以及各類體裁文章的寫作。第2冊(cè)為商務(wù)英語(yǔ)寫作,分兩大部分:一部分為商務(wù)文件的寫作,包括一般的商務(wù)文件的寫作,包括一般的商務(wù)信函,如推銷信、詢問(wèn)信、訂貨信、投訴信等;另一部分為公司內(nèi)部的報(bào)告和合同等,其中部分應(yīng)用文配有英漢對(duì)照的樣本,供師生參考。

作者簡(jiǎn)介

暫缺《新編商務(wù)英語(yǔ)寫作(2)》作者簡(jiǎn)介

圖書目錄

Unit 1 Elements of a Good Business Letter
1 What Is a Good Business Letter?
2 The Layout of a Business Letter
Exercises
Unit 2 Promotion Communications
1 What Is a Good Sales Letter?
2 Selling a Product
3 Selling a Service
Exercises
Unit 3 Request Letters
1 What Is an Effective Request Letter?
2 Requesting Detailed Information About an Advertised Product
3 Requesting Information About Availability of a Product
4 Requesting Information About an Advertised Service
5 Requesting Information About Discounts
Exercises
Unit 4 Response Letters
1 Responding to Requests for Detailed Information About
an Advertised Product
2 Responding to Requests for Information About an Advertised
Service
3 Responding to Requests for Information About the Availability
of a Product or Service
Exercises
Unit 5 Special Request Letters
1 Asking for an Appointment
2 Asking for Advice
3 Asking for Free Products
4 Requesting Reproduction Franchise for Commercial Use
Exercises
Unit 6 Responding to Special Request Letters
1 Responding to Requests for an Appointment
2 Responding to Requests for Advice
3 Responding to Requests for Free Products
4 Responding to Requests for Reproduction Privi,leges for
Commercial Use
Exercises
Unit 7 Letters from Customers to Suppliers (I)
1 Placing an Order
2 Canceling an Order
3 Thanking a Supplier for Service
4 Complaining About Unsatisfactory Services or Products
Exercises
Unit 8 Letters from Suppliers to Customers (II)
1 Informing a Customer About the Shipment of Goods
2 Informing a Customer That You Are Unable to Fill His Order
3 Thanking a Customer for an Order
4 Expressing Gratitude for Support
5 Explaining/Apologising for Problems
Exercises
……

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