Contents in Briet
PART 1
THE BUILDING BLOCKS OF EFFECTIVE MESSAGES
1 Business Communication,Management,and Success
2 Building Goodwill
3 Adaptiong your Message to Your Audence
4 Making Your Writing Easy to Read
5 Effective Strategies for Planning, Composing,and Revising
6 Designing Documents, Slides,and Screens
PART 2
LETTERS AND MEMOS
7 Informative and Positive Messages
8 Negative Messages
9 Writing Persuasive Messages
10 Handling DIFFICULT pERSUASIVE Situations
11 Sales and Fund-Raising Letters
PART 3
INTERPERSONAL COMMUNICATION
12 International Communication
13 Working and Writing in Groups
PART 4
REPORTS
14 Planning,Proposing ,and Researching Reports
15 Analyzing Data and Writing Writing Reports
16 Using Graphs and Other Visuals
17 Making Oral Presentations
PART 5
JOB HUNTING
18 Resumes
19 Job Aplication Letters
20 Job Interviews,Follow-Up Letters and Cals,and Job Offers
APPENDICES
A Formats for Letters and Memos
B Writing Correctly
C Making and Commnicating Meaning
Glossary
Notes
Indexes
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