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管理學(xué)專業(yè)英語教程3 不要

管理學(xué)專業(yè)英語教程3 不要

定 價:¥17.00

作 者: 邱東林 華宏鳴 康志峰
出版社: 中國人民大學(xué)出版社
叢編項:
標(biāo) 簽: 管理學(xué)理論

ISBN: 9787300034669 出版時間: 2000-08-01 包裝: 平裝
開本: 16 頁數(shù): 234 字?jǐn)?shù):  

內(nèi)容簡介

  本書分為十個單元,以管理科學(xué)和工程管理為主要內(nèi)容。課文選自近年出版的管理類英文原著,旨在提高學(xué)生的聽說、寫譯和專業(yè)閱讀技能。本書可供大專院校管理類學(xué)科各專業(yè)的高年級學(xué)生、研究生及教師使用。

作者簡介

  邱東林,現(xiàn)為復(fù)旦大學(xué)外語部教授,外語部主任。TOP目錄 Unit OneText:The Five Concepts of Analytical Thinking Auxiliary Text(1) The Basic Decision Dilemma:The Angina/Bypass Surgery Decision(1)Auxiliary Text(2) The Basic Decision Dilemma:The Angina/Bypass Surgery Decision(2)Unit Two Text: The Basis for Government Action: NonappropriabilityAuxiliary Text (1) Public Choices and Public Finance (1)Auxiliary Text (2) Public Choices and Public Finance (2)Unit ThreeText: Business Administration in High EducationAuxiliary Text (1) Forms of OrganizationAuxiliary Text (2) Institutional PlanningUnit FourText: Green Awareness: An Opportunity for BusinessAuxiliary Text (1) A View of Environment from the CBIAuxiliary Text (2) Protecting the Environment: a New Managerial Responsibility  Unit FiveText: Operating Paradigm ShiftsAuxiliary Text (1) The Importance of Innovation Auxiliary Text (2) The Evolution of ManagementUnit SixText: The Model of Modern ManagementAuxiliary Text (1) Flexible SpecializationAuxiliary Text (2) The Quality ParadigmUnit SevenText: Business Strategy AnalysisAuxiliary Text (1) Relative Bargaining Power and the Applicatio n of Industry AnalysisAuxiliary Text (2) Competitive Strategy AnalysisUnit EightText: Synchronizing with the MarketplaceAuxiliary Text (1) Prerequisites for Performing Sales & Operati ons Planning (1)Auxiliary Text (2) Prerequisites for Performing Sales & Operati ons Planning (2)Unit NineText: Mathematical Models Used in Production and OperationsAuxiliary Text (1) Scope and Evolution of P/OMAuxiliary Text (2) The Quality Revolution and Rise of Lean Prod uction and Soft ManufacturingUnit TenText: Stockless Production: Basic ConceptsAuxiliary Text (1) Stockless Production: Accomplished by Preven tive Maintenance and PeopleAuxiliary Text (2) Stockless Production: A RevolutionAppendixⅠKey to ExercisesAppendixⅡText TranslationsAppendixⅢGlossaryTOP 其它信息 裝幀:平裝頁數(shù):234版次:1

圖書目錄

Unit One
Text:The Five Concepts of Analytical Thinking
Auxiliary Text(1) The Basic Decision Dilemma:The Angina/Bypass Surgery Decision(1)
Auxiliary Text(2) The Basic Decision Dilemma:The Angina/Bypass Surgery Decision(2)
Unit Two
Text: The Basis for Government Action: Nonappropriability 
Auxiliary Text (1) Public Choices and Public Finance (1)
Auxiliary Text (2) Public Choices and Public Finance (2)
Unit Three
Text: Business Administration in High Education
Auxiliary Text (1) Forms of Organization
Auxiliary Text (2) Institutional Planning
Unit Four
Text: Green Awareness: An Opportunity for Business
Auxiliary Text (1) A View of Environment from the CBI
Auxiliary Text (2) Protecting the Environment: a New Managerial Responsibility  Unit Five
Text: Operating Paradigm Shifts
Auxiliary Text (1) The Importance of Innovation 
Auxiliary Text (2) The Evolution of Management
Unit Six
Text: The Model of Modern Management
Auxiliary Text (1) Flexible Specialization
Auxiliary Text (2) The Quality Paradigm
Unit Seven
Text: Business Strategy Analysis
Auxiliary Text (1) Relative Bargaining Power and the Applicatio n of Industry  Analysis
Auxiliary Text (2) Competitive Strategy Analysis
Unit Eight
Text: Synchronizing with the Marketplace
Auxiliary Text (1) Prerequisites for Performing Sales & Operati ons Planning (1)
Auxiliary Text (2) Prerequisites for Performing Sales & Operati ons Planning (2)
Unit Nine
Text: Mathematical Models Used in Production and Operations
Auxiliary Text (1) Scope and Evolution of P/OM
Auxiliary Text (2) The Quality Revolution and Rise of Lean Prod uction and Soft Manufacturing
Unit Ten
Text: Stockless Production: Basic Concepts
Auxiliary Text (1) Stockless Production: Accomplished by Preven tive 
Maintenance and People
Auxiliary Text (2) Stockless Production: A Revolution
AppendixⅠ Key to Exercises
AppendixⅡ Text Translations
AppendixⅢ Glossary

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