Unit1 TEXT Advertising SUPPLEMENTARY READING Sales Promotion Unit2 TEXT WTO in Brief SUPPLEMENTARY READING Greater Wealth of Nations Unit3 TEXT IMF at a Glance SUPPLEMENTARY READING Gold in the IMF Unit4 TEXT Multinational corporations SUPPLEMENTARY READING foreign direct investment-era of the multinationals Unit5 TEXT world tourism organization SUPPLEMENTARY READING travel with a travel agent Unit6 TEXT imports and exports SUPPLEMENTRAY READING prearations for export Unit7 TEXT Methods of payment for imports and exports SUPPLEMENTARY READING letters of credit Unit8 TEXT The costs of economic growth SUPPLEMENTARY READING asia chokes on growing pollution Unit9 TEXT climate change-hot under the collar SUPPLEMENTARY READING SUTAINABILLITY Unit10 TEXT Advertising:it`s every where SUPPLEMENTARY READING Magazine market Unit11 TEXT The intellectual property rights&the internaional consumers`s day SUPPLEMENTARY READING tRADEMARKS AND PATENTS Unit12 TEXT Developing an intercultural training program SUPPLEMENTARY READING Cultural stereotypes and misunderstandings Unit13 TEXT Quality of service at mc donald`s SUPPLEMENTARY READING Apple and ibm Unit14 TEXT Insurance SUPPLEMENTARY READING MARINE cargo insurance Unit15 TEXT What kind of negltiations are you preparing for? SUPPLEMENTARY READING AGUIDE TO SUCCESSFUL NEGOTIATIONS Unit16 TEXT welcome to the wired world SUPPLEMENTARY READING foreign banks eye online business
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