模擬導(dǎo)游實(shí)務(wù)英語(yǔ)教程

定　價(jià)：￥28.60

作　者：	姚寶榮、陳慧、黃建敏
出版社：	高等教育出版社
叢編項(xiàng)：	高等學(xué)校旅游管理專業(yè)課程教材
標(biāo)　簽：	旅游業(yè)英語(yǔ)

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ISBN：	9787040230321	出版時(shí)間：	2008-01-01	包裝：	平裝
開(kāi)本：	32	頁(yè)數(shù)：	379	字?jǐn)?shù)：

內(nèi)容簡(jiǎn)介

　　《高等學(xué)校旅游管理專業(yè)課程教材：模擬導(dǎo)游實(shí)務(wù)英語(yǔ)教程》是高等學(xué)校旅游管理專業(yè)課程教材?！陡叩葘W(xué)校旅游管理專業(yè)課程教材：模擬導(dǎo)游實(shí)務(wù)英語(yǔ)教程》共分十五個(gè)單元，分別是合格導(dǎo)游員、車上沿途導(dǎo)游、酒店住宿、旅游計(jì)劃、帶團(tuán)技巧、解說(shuō)與游客體驗(yàn)、導(dǎo)游過(guò)程中的非語(yǔ)言信息、建立良好工作關(guān)系、與旅游者溝通、導(dǎo)游解說(shuō)詞設(shè)計(jì)、導(dǎo)游詞解說(shuō)藝術(shù)、中國(guó)佛教及佛教寺廟、中國(guó)烹飪與茶文化、應(yīng)對(duì)突發(fā)事件、送團(tuán)等?！陡叩葘W(xué)校旅游管理專業(yè)課程教材：模擬導(dǎo)游實(shí)務(wù)英語(yǔ)教程》適用于高等學(xué)校旅游管理相關(guān)專業(yè)學(xué)生使用，也可供高等職業(yè)院校學(xué)生參考使用，還可供在職人員作為工作參考用書(shū)?！陡叩葘W(xué)校旅游管理專業(yè)課程教材：模擬導(dǎo)游實(shí)務(wù)英語(yǔ)教程》還特別配套了免費(fèi)的光盤(pán)版教學(xué)支持資源（教學(xué)課件），具體索取方式詳見(jiàn)《模擬導(dǎo)游實(shí)務(wù)英語(yǔ)教程》倒數(shù)第二頁(yè)：教學(xué)支持說(shuō)明。

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圖書(shū)目錄

Unit 1 A Quallfled Tour Guide
　Text A What Is a Tour Guide？
　Text B Meeting Visitors
　Broaden Your Horizon Chinese Names
　Key Words and Concepts
　Exercises
　Role-play
Unit 2 A BusTour Guiding
　Text A Conducting a Bus Tour Guiding
　Text B Welcome to China
　Broaden Your Horizon National Flag of the People's Republic of China
　Key Words and Concepts
　Exercises
　Role-play
Unit 3 Hotel Accommodations
　Text A Check-in at a Hotel
　Text B Check-out at a Hotel
　Broaden Your Horizon China's Hotel Rating System
　Key Words and Concepts
　Exercises
　Role-play
Unit 4 Tour Planning
　Text A Making Tour Plans
　Text B Itinerary Discussion
　Broaden Your Horizon The Eiffel Tower
　Key Words and Concepts
　Exercises
　Role-play
Unit 5 The Art of Managing a Tour
　Text A Leadership Skills
　Text B City Tour of Xi'an
　Broaden Your Horizon Niagara Falls
　Key Words and Concepts
　Exercises
　Case Discussion Illegal Commissions or Better Job Allowances？
　Tour Commentary Re-creation Lhasa
Unit 6 Interpretation and Visitor Experience
　Text A Principles of Interpretation
　Text B Family Planning in China
　Broaden Your Horizon Bronzes
　Key Words and Concepts
　Exercises
　Case Discussion Tourism——Price or Benefit？
　Tour Commentary Re-creation Guilin and the Lijiang River
Unit 7 Nonverbal Messages In Tour Guiding
　Text A Appearance, Personality and Attitude
　Text B Chinese Women Yesterday and Today
　Broaden Your Horizon The Colosseum in Rome
　Key Words and Concepts
　Exercises
　Case Discussion An Unpopular Tour Guide
　Tour Commentary Re-creation Shanghai
Unit 8 Establishing a Good Working Relationship
　Text A A Good Working Relationship Makes a Tour
　Text B Features of Chinese Ancient Tombs
　Broaden Your Horizon Knight, Samurai and Armor
　Key Words and Concepts
　Exercises
　Case Discussion Help or Trap？
　Tour Commentary Re-creation The Temple of Heaven in Beijing
Unit 9 Communicating wlth Visitors
　Text A Your Customer Is Always Right
　Text B Handling Complaints
　Broaden Your Horizon Pinyin （Phonetic Notation of ChineseCharacters）
　Key Words and Concepts　
　Exercises
　Case Discussion A Letter of Complaint
　Tour Commentary Re-creation The Stone Forest in Lunan County
Unit 10 Designing Tour Commentaries
Unit 11 The Art of Commentary Delivery
Unit 12 Buddhism and Buddhist Temples in China
Unit 13 Chinese Cuisine and Tea Culture
Unit 14 Dealing with Emergencies
Unit 15 Farewell
References