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萬(wàn)用句典贏天下

萬(wàn)用句典贏天下

定 價(jià):¥28.00

作 者: 盛丹丹 主編
出版社: 國(guó)防工業(yè)出版社
叢編項(xiàng): 商務(wù)英語(yǔ)步贏
標(biāo) 簽: 商務(wù)英語(yǔ)

ISBN: 9787118065770 出版時(shí)間: 2010-01-01 包裝: 平裝
開(kāi)本: 大32開(kāi) 頁(yè)數(shù): 288 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  本書分為7章59個(gè)單元300多個(gè)情景小標(biāo)題,系統(tǒng)地展示商務(wù)接待、市場(chǎng)營(yíng)銷、有關(guān)展會(huì)、對(duì)外貿(mào)易、商務(wù)談判、商務(wù)會(huì)議、人力資源等場(chǎng)合使用的各種語(yǔ)句,方便大家隨查隨用。本書是此套書的"線",通過(guò)經(jīng)緯交錯(cuò)的"線"精心編織成"網(wǎng)",可將商務(wù)場(chǎng)景下所有可能會(huì)遇到的實(shí)戰(zhàn)經(jīng)典句"一網(wǎng)打盡"!本書可供外貿(mào)工作者、職場(chǎng)白領(lǐng)和欲參加BEC、托業(yè)等商務(wù)考試的人士學(xué)習(xí)參考。

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圖書目錄

Chapter 1 Business Reception 商務(wù)接待
Unit 1 Picking Up the Client at the Airport機(jī)場(chǎng)接人
Unit 2 Accommodating the Client安排住所
Unit 3 Factory Tours參觀工廠
Unit 4 Entertaining the Client款待客戶
Unit 5 Presenting Gift禮尚往來(lái)
Unit 6 Seeing Off the Client送別客戶
Chapter 2 Business Marketing 市場(chǎng)營(yíng)銷
Unit 1 Market Research市場(chǎng)調(diào)研
Unit 2 Advertising and Promotion廣告宣傳
Unit 3 Product Launch產(chǎn)品發(fā)布
Unit 4 Promoting Sales產(chǎn)品促銷
Unit 5 After-Sale Service售后服務(wù)
Unit 6 Sale and Distribution銷售情況
Chapter 3 About Exhibition 有關(guān)展會(huì)
Unit 1 Planning an Exhibition會(huì)展籌劃
Unit 2 Preparation for Exhibition展前準(zhǔn)備
Unit 3 Reception at the Hall展臺(tái)接待
Unit 4 After the Show展后事宜
Unit 5 Attending the Trade Show參加外展
Chapter 4 Foreign Trade 對(duì)外貿(mào)易
Unit 1 Establishing Business Relations建立商貿(mào)關(guān)系
Unit 2 Calling for Bids and Tenders招標(biāo)與投標(biāo)
Unit 3 Inquiry,Quotation and Counter-Offer詢盤、報(bào)盤和還盤
Unit 4 Order and Delivery訂購(gòu)與交貨
Unit 5 Logistics and Transportation物流運(yùn)輸
Unit 6 Barter Trades易貨貿(mào)易
Unit 7 Compensation Trade補(bǔ)償貿(mào)易
Unit 8 Processing Trade加工貿(mào)易
Unit 9 Trade Mark,Copyright and Patent商標(biāo)、版權(quán)和專利
Unit 10 Letter of Credit信用證
Unit 11 Credit and Financing信貸與融資
Unit 12 Customs Entries and Duties海關(guān)申報(bào)及關(guān)稅
Unit 13 Import and Export進(jìn)口與出口
Chapter 5 Business Negotiation 商務(wù)談判
Unit 1 Price價(jià)格
Unit 2 Quality and Quantity質(zhì)量和數(shù)量
Unit 3 Commission傭金
Unit 4 Packing包裝
Unit 5 Agency代理
Unit 6 Insurance保險(xiǎn)
Unit 7 Shipment裝運(yùn)
Unit 8 Payment支付
Unit 9 Technology Transfer技術(shù)轉(zhuǎn)讓
Unit 10 Contract Terms合同條款
Unit 11 Establishing Joint Venture合資企業(yè)
Unit 12 Claims索賠
Unit 13 Arbitration仲裁
Unit 14 Inspection商品檢驗(yàn)
Chapter 6 Conference and Meeting 商務(wù)會(huì)議
Unit 1 Arranging for the Meeting安排會(huì)議
Unit 2 Setting Agenda設(shè)定議程
Unit 3 Beginning the Meeting會(huì)議開(kāi)始
Unit 4 Free Discussion會(huì)議討論
Unit 5 Presentation演講
Unit 6 Closing the Meeting結(jié)束會(huì)議
Unit 7 After the Conference會(huì)后事務(wù)
Unit 8 Making Appointment訂約會(huì)
Chapter 7 Human Resources 人力資源
Unit 1 Employment and Interviewing求職面試
Unit 2 Signing an Employee Contract簽訂勞動(dòng)合同
Unit 3 Staff Training員工培訓(xùn)
Unit 4 Promotion and Demotion升職與降職
Unit 5 Personnel Transfer人事調(diào)動(dòng)
Unit 6 Fire,Quit and Retirement解雇、辭職與退休
Unit 7 Salary and Bonus 工資與獎(jiǎng)金

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