Unit One Franchise Business Text A Making Your Franchise the Next McDonald's Text B Case Study: 25 Years of Franchising in Ireland Text C Franchising -- A Safe Haven in Tough Times Unit Two The Real Estate Business Text A Finding Good Deals in Real Estate Text B Getting Started Right in Real Estate Investing Text C World's Priciest Cities to Own a Home Unit Three Security in E-commerce Era Text A OECD: Providing Consumer Protection in Electronic Commerce Text B Case Study: MFP Security -- How the IT Guy Is Becoming the Security Guy Text C A New Era of Attacks Unit Four Credit Card Text A How Credit Cards Work Text B The New Rules of Credit Cards Text C OECD Warns Protectionism will Worsen Financial Crisis Unit Five Creation of Corporate Culture Text A From Factory to Family: The Creation of a Corporate Culture Text B Case Study: IBM Finds Profit in Diversity Text C Become a Company That Invents New Ideas Unit Six Cultural Difference in Business Text A Advice on Cross-cultural Business Text B Case Study: Cultural Differences Complicate a Georgia Drug Sting Opera Text C The Impact of Culture on Branding Unit Seven Mergers & Acquisitions Text A Want to Orow? Think Merger Text B M & A Execution -- A Case Study on Deals That Went Wrong Text C 2009: A Busy Year for Mergers and Acquisitions in China Unit Eight Telecommuting Text A Telework Text B Case Study: Making Telecommuting Work Text C Potential Drawbacks of Telework Unit Nine Business and Customer-centeredness Text A Daily Life, Not Markets: Customer-centered Design Text B Reebok and Its Customization Strategy Text C Secrets of Silk Production Unit Ten Business Ethics Text A Business Ethics Text B Corporate Ethics: Right Makes Might Text C Can I Ask for More Money? Unit Eleven Corporate Social Responsibility Text A Competitive Advantage and Corporate Social Responsibility Text B Nestlc's Milk District Model: Economic Development for A Value-added Food Chain and Improved Nutrition Text C The New Business Unit Twelve Piracy Text A A Nation of Pirates: Panicked by Digital Plunder, the Entertainment Industry Fights Back Text B Battles against Music Piracy: Recording Industry's Campaign against Internet Piracy in China Text C Piracy Issue at APEC
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