Unit One Wonderful Internet Blog What Can I Do on the Internet? Intensive Reading What a Wonderful Net! Extensive Reading Shop and Brand Related Links The History of Nokia
Unit Two Online Shopping Blog Shopping without Going Out! Intensive Reading The Development or E-commerce Extensive Reading Online Payment Related Links Only in China: McDonald's Goes Online to Sell Consumer Goods China Eastern Airlines and Alibaba Group Form Strategic Alliance in E-commerce
Unit Three Online Payment Blog I Can Make It Now! Intensive Reading Logistics Extensive Reading International Trade through E-commerce Related Links PayPal
Unit Four Web Design Blog Learning Web Design Intensive Reading The Structure of an HTML Page Extensive Reading Web Layout Basics Related Links Adobe
Unit Five Website Construction Blog What Is the Best Software to Build a Personal Website? Intensive Reading 5 Steps Setting up Your Business Website Extensive Reading How to Build a Better Business or Personal Website. Related Links How to Build Your Website around Your Customers in 5 Easy Steps
Unit Six Managing Online Business Blog Open an E-shop Intensive Reading Running a Business on the Internet Extensive Reading E-business Models Related Links Legend eBay.com
Unit Seven E-marketing Blog My E-marketing Intensive Reading The Year 1997 and E-marketing Extensive Reading Start Advertising with Search Engine Related Links Selling on Amazon.com
Unit Eight Network Communication Blog Internet Communication Intensive Reading Microblogging Extensive Reading Instant Messaging Related Links Facebook
Unit Nine Trade Terms Blog Price Terms Intensive Reading Why Prices Are so Different in International Trade? Extensive Reading Insurance Related Links Aliexpress ， Escrow and Alipay
Unit Ten Trading Global Blog My Trading Global Intensive Reading Exploring Distribution Channel Online Extensive Reading E-marketing at Global Scale Related Links Alibaba.com 附錄一 電子商務(wù)常用術(shù)語中英文對照表 附錄二 全球知名電子商務(wù)網(wǎng)站99例 附錄三 部分練習(xí)答案舉例 參考文獻(xiàn)
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