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新聞傳播專業(yè)英語

新聞傳播專業(yè)英語

定 價(jià):¥40.00

作 者: 嚴(yán)怡寧 編著
出版社: 華中科技大學(xué)出版社
叢編項(xiàng):
標(biāo) 簽: 大學(xué)專業(yè)英語教材

ISBN: 9787560975566 出版時(shí)間: 2011-12-01 包裝: 平裝
開本: 16開 頁數(shù): 289 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  《新聞傳播專業(yè)英語》以培養(yǎng)學(xué)生具有與國外相關(guān)人士交流媒體發(fā)展和新聞傳播專業(yè)的能力為目標(biāo),內(nèi)容共分12章,涉及報(bào)紙、雜志、書籍、廣播、電視、電影、網(wǎng)絡(luò)、廣告等領(lǐng)域。本書適合高等院校新聞傳播專業(yè)學(xué)生使用,也可供相關(guān)愛好者學(xué)習(xí)。

作者簡(jiǎn)介

暫缺《新聞傳播專業(yè)英語》作者簡(jiǎn)介

圖書目錄

Chapter One Mass Media and Mass Communication
Section 1 The Role of Media and Mass Communication in an Information Society
Section 2 Mass Communication Process
Section 3 Mass Media Effects
Chapter Two Newspaper
Section 1 Overview of Newspaper Industry
Section 2 Different Forms of Newspaper Articles
Section 3 Newspaper Development and Challenges
Chapter Three Magazine
Section 1 Function and Readership
Section 2 Types of Magazine
Section 3 Difficulties and Hopes
Chapter Four Book
Section 1 Special Features
Section 2 Types of Books
Section 3 New Trends
Chapter Five Radio Broadcasting
Section 1  Golden Days of Radio
Section 2  Adjustment and Development
Section 3  New Trends of Radio Development
Chapter Six TV Broadcasting
Section 1 Dominant Role of TV in People’s Life
Section 2 Technological Development
Section 3 TV Journalism
Section 4 Controversial Issues
Section 5 TV Regulation
Chapter Seven Film
Section 1 Beginning Days
Section 2 U.S. Film Industry
Section 3 Bollywood and Film Industry in India
Section 4 Chinese Film Industry
Chapter Eight Internet
Section 1 Advantages
Section 2 Worries
Section 3 Regulation and Control

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