國(guó)際商務(wù)函電（第2版）

定　價(jià)：￥25.00

作　者：	劉惠玲，鄶軍著
出版社：	對(duì)外經(jīng)濟(jì)貿(mào)易大學(xué)出版社
叢編項(xiàng)：	21世紀(jì)高等職業(yè)院校國(guó)際經(jīng)濟(jì)與貿(mào)易類專業(yè)規(guī)劃教材
標(biāo)　簽：	暫缺

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ISBN：	9787811343885	出版時(shí)間：	2009-06-01	包裝：	平裝
開(kāi)本：	16開(kāi)	頁(yè)數(shù)：	244	字?jǐn)?shù)：

內(nèi)容簡(jiǎn)介

　　《國(guó)際商務(wù)函電（第2版）》內(nèi)容涵蓋了書(shū)信結(jié)構(gòu)，建立業(yè)務(wù)關(guān)系，詢盤(pán)、報(bào)盤(pán)和還盤(pán)，成交，支付方式，包裝，裝運(yùn)，保險(xiǎn)，索賠和理賠以及代理，投資，加工裝配貿(mào)易和補(bǔ)償貿(mào)易等其它貿(mào)易方式。在體例的安排上，該教材突出了技能培養(yǎng)。每章每課之首，概括闡述了本章的主要教學(xué)內(nèi)容、寫(xiě)作技巧。全章課文學(xué)習(xí)結(jié)束后，又根據(jù)所學(xué)內(nèi)容特別設(shè)計(jì)了“技能訓(xùn)練”，目的是為學(xué)生創(chuàng)造仿真的模擬情景和條件，加大語(yǔ)言訓(xùn)練的比重和力度。通過(guò)技能訓(xùn)練加深學(xué)生對(duì)國(guó)際貿(mào)易業(yè)務(wù)環(huán)節(jié)的理解，提高其商務(wù)英語(yǔ)運(yùn)用的技能、技巧水平，使學(xué)生初步具備國(guó)際商務(wù)談判的能力。

作者簡(jiǎn)介

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圖書(shū)目錄

Chapter Ⅰ Establishment of Business Relations
Introduction
Lesson 1 Seeking Business Opportunities
Lesson 2 Establishing Business Relations
Lesson 3 Skill Training
Useful Expressions on Establishment of Business Relations
Appendix The Layout of a Business Letter
Chapter Ⅱ Status Inquiry
Introduction
Lesson 4 Status Inquiry and Reply
Lesson 5 Skill Training
Useful Expressions on Credit Inquiries
Chapter Ⅲ Enquiries and Offers
Introduction
Lesson 6 A First Enquiry
Lesson 7 A Specific Enquiry
Lesson 8 A Firm Offer
Lesson 9 A Non-Firm Offer
Lesson 10 Skill Training
Useful Expressions on Enquiries and Offers
Chapter Ⅳ Counter-offers
Introduction
Lesson 11 A Counter-offer on Scooter
Lesson 12 A Reply to a Counter-offer
Lesson 13 Skill Training
Useful Expressions on Counter-offers
Chapter Ⅴ Conclusion
Introduction
Lesson 14 An Initial Order
Lesson 15 A Repeat Order
Lesson 16 Confirmation of an Order
Lesson 17 Offering Substitute
Lesson 18 Sending an S/C
Lesson 19 Skill Training
Useful Expressions on Conclusion of Business
Appendix Specimen of Sales Confirmation
Chapter Ⅵ Payment
Introduction
Lesson 20 Asking for Payment by T/T
Lesson 21 Accepting D/P Payment
Lesson 22 Declining D/A Payment
Lesson 23Urging Establishment of L/C
Lesson 24 Amending L/C to Allow Partial Shipment or Transshipment
Lesson 25 Asking for L/C Amendment
Lesson 26 Asking for L/C Extension
Lesson 27 Skill Training
Useful Expressions on Payment
Appendix Specimen of L/C
Chapter Ⅶ Packing
Introduction
Lesson 28 Shipping Marks
Lesson 29 Packing Instructions
Lesson 30 Skill Training
Useful Expressions on Packing
Chapter Ⅷ Shipment
Introduction
Lesson 31Urging Shipment
Lesson 32 Shipping Advice
Lesson 33 Transshipment and Partial Shipment
Lesson 34 Skill Training
Useful Expressions on Shipment
Appendix Incoterms 2000
Chapter Ⅸ Insurance
Introduction
Lesson 35 Covering Insurance for the Buyer
Lesson 36 Asking for Excessive Insurance
Lesson 37 Skill Training
Useful Expressions on Insurance
Chapter Ⅹ Complaints and Claims
Introduction
Lesson 38 Claim for Damaged Goods
Lesson 39 Settlement of Claim
Lesson 40 Declining a Claim
Lesson 41 Skill Training
Useful Expressions on Complaints and Claims
Appendix Inspection Procedures
Chapter Ⅺ Agency
Introduction
Lesson 42 Intention of Granting Agency
Lesson 43 Asking for Sole Agency
Lesson 44 Decling a Request for Agency
Useful Expressions on Agency
Appendix Ⅰ.Compensation Trade
Ⅱ.Processing Trade
Ⅲ.Joint Venture
Ⅳ.Invitation to Bid
Useful Expressions on Agency， Compensation Trade， Processing & Assembling Trade，Joint Venture and Invitation to Bid