Unit 1 Part A Text Text A Pricing (I) Text B Pricing (II) Part B Fast Reading Unit 2 Part A Text Text A Aspects of Culture (I) Text B Aspects of Culture (II) Part B Fast Reading Unit 3 Part A Text Text A The Marketing Mix: The Four Ps Text B Burger King Revamps its Image Part B Fast Reading Unit 4 Part A Text Text A Promotion Text B Sales Promotion Methods Part B Fast Reading Unit 5 Part A Text Text A Types of Salespersons Text B Marge, a Top-notch Salesperson Part B Fast Reading Test 1 Unit 6 Part A Text Text A Logistics Text B Physical Distribution Part B Fast Reading Unit 7 Part A Text Text A Developing China's Sales and Distribution Capabilities (I) Text B Developing China's Sales and Distribution Capabilities (II) Part B Fast Reading Unit 8 Part A Text Text A International Marketing Text B Parker Pen's Globalization Strategy Part B Fast Reading Unit 9 Part A Text Text A Methods of Payment in Foreign Trade Text B The American Banking System Part B Fast Reading Unit 10 Part A Text Text A Intellectual Property Protection in China: Does ItWarrant Worry? (I) Text B Intellectual Property Protection in China: Does ItWarrant Worry? (II) Part B Fast Reading Test 2 Some Important Reading Strategies and Skills Vocabulary Key