商務(wù)英語(yǔ)函電

定　價(jià)：￥27.00

作　者：	龍朝暉，馬健美編
出版社：	人民郵電出版社
叢編項(xiàng)：
標(biāo)　簽：	商業(yè)英語(yǔ) 外語(yǔ) 行業(yè)英語(yǔ)

購(gòu)買(mǎi)這本書(shū)可以去

ISBN：	9787115288172	出版時(shí)間：	2012-12-27	包裝：	平裝
開(kāi)本：	16開(kāi)	頁(yè)數(shù)：	198	字?jǐn)?shù)：

內(nèi)容簡(jiǎn)介

　　為培養(yǎng)高職高專(zhuān)學(xué)生的職業(yè)能力和技能，《21世紀(jì)高職高專(zhuān)財(cái)經(jīng)類(lèi)規(guī)劃教材：商務(wù)英語(yǔ)函電》遵循實(shí)用性、可操作性原則，結(jié)合外經(jīng)貿(mào)業(yè)務(wù)的特點(diǎn)，選材力求實(shí)用、新穎。全書(shū)分為6個(gè)項(xiàng)目，共14個(gè)單元。項(xiàng)目一介紹商務(wù)英語(yǔ)函電的基本寫(xiě)作要素及如何建立業(yè)務(wù)關(guān)系；項(xiàng)目二介紹價(jià)格談判，包括詢盤(pán)、報(bào)盤(pán)、還盤(pán)和受盤(pán)；項(xiàng)目三介紹合同簽訂；項(xiàng)目四介紹付款方式；項(xiàng)目五介紹合同履行；項(xiàng)目六介紹后續(xù)管理，包括申訴與理賠，以及解決商事?tīng)?zhēng)端。每個(gè)單元末尾都附有適量的練習(xí)題和綜合實(shí)訓(xùn)題，以幫助學(xué)生鞏固所學(xué)內(nèi)容。本書(shū)最后還配有總復(fù)習(xí)題，以便讀者在完成本書(shū)學(xué)習(xí)后進(jìn)行自我檢測(cè)?！?1世紀(jì)高職高專(zhuān)財(cái)經(jīng)類(lèi)規(guī)劃教材：商務(wù)英語(yǔ)函電》提供電子課件、教學(xué)大綱、習(xí)題集及參考答案、模擬試卷等配套資料，索取方式參見(jiàn)“配套資料索取說(shuō)明”，本書(shū)還有配套的精品課程網(wǎng)站，供讀者學(xué)習(xí)時(shí)參考?！?1世紀(jì)高職高專(zhuān)財(cái)經(jīng)類(lèi)規(guī)劃教材：商務(wù)英語(yǔ)函電》適合高職高專(zhuān)商務(wù)英語(yǔ)專(zhuān)業(yè)、國(guó)際貿(mào)易專(zhuān)業(yè)、國(guó)際商務(wù)專(zhuān)業(yè)、涉外文秘專(zhuān)業(yè)等學(xué)生使用，也可供從事國(guó)際商事工作的人員參考使用。

作者簡(jiǎn)介

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圖書(shū)目錄

Project Ⅰ Business Development
Unit 1 Introduction to English Business Letter Writing
Knowledge Objective
Skill Objective
Business Situational Design
Specimen Letters
Trade Terms and Typical Sentences
Practice Training
Unit 2 Establishing Business Relation
Knowledge Objective
Skill Objective
Business Situational Design
Specimen Letters
Notes
Trade Terms and Typical Sentences
Practice Training
Skill Training
Summary of Project
Project Ⅱ Price Negotiation
Unite 3 Enquiry
Knowledge Objective
Skill Objective
Business Situational Design
Available the following Integrative DVD GPS
Specimen Letters
Trade Terms and Typical Sentences
Practice Training
Unit 4 0ffer
Skill Objective
Business Situational Design
Specimen Letters
Trade Terms and Typical Sentences
Practice Training
Skill Training
Unit 5 Counter-offer
Knowledge Objective
Business Situational Design
Specimen Letters
Notes
Trade Terms and Typical Sentences
Practice Training
Skill Training
Unit 6 Acceptance of Orders
Knowledge Objective
Skill Objective
Warm Up
Business Situational Design
Specimen Letters
Trade Terms andTipatalSentence
Practice Training
Skill Training
Summary of Project
Project Ⅲ Signing Contract
Unit 7 Sales Confirmation
Knowledge Objective
Business Situational Design
Specimen Letters
Notes
Trade Terms and Typical Sentences
Practice Training
Summary of Project
Project Ⅳ Payment
Unit 8 Terms of Payment
Knowledge Objective
Business Situational Design
Specimen Letters
Notes
Trade Terms and Typical Sentences
Practice Training
Skill Training
Unit 9 Letter of Credit
Knowledge Objective
Business Situational Design
Trade Terms and Typical Sentences
Practice Training
Skill Training
Summary of Project
Project Ⅴ Fulfillment of Contract
Unit 10 Packing
Skill Objective
Business Situational Design
Trade Terms and Typical Sentences
Business Situational Design
Specimen Letters
Notes
Trade Terms and Typical Sentences
Practice Training
Skill Training
Unite 11
Skill Objective
Business Situational Design
Trade Terms and Typical Sentences
Business Situational Design
Specimen Letters
Notes
Trade Terms and Typical Sentences
Practice Training
Skill Training
Unit12 Insurance
Skill Objective
Business Situational Design
Trade Terms and Typical Sentences
Practice Training
Summary of Project
Project Ⅵ Follow up Management
REVISION
參考答案
主要參考文獻(xiàn)
配套資料索取說(shuō)明