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新編商務(wù)英語:閱讀教程4(第2版)

新編商務(wù)英語:閱讀教程4(第2版)

定 價(jià):¥34.00

作 者: 虞蘇美,張春柏,吳長(zhǎng)鏞 編
出版社: 高等教育出版社
叢編項(xiàng): 全國高等院校商務(wù)英語精品教材
標(biāo) 簽: 管理 商務(wù)實(shí)務(wù)

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ISBN: 9787040362091 出版時(shí)間: 2013-01-01 包裝: 平裝
開本: 16開 頁數(shù): 276 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  《全國高等院校商務(wù)英語精品教材·新編商務(wù)英語:閱讀教程4(第2版)》的語言材料均選自當(dāng)代英美報(bào)紙雜志以及某些商務(wù)專著,其內(nèi)容新穎、涉及面廣?!度珖叩仍盒I虅?wù)英語精品教材·新編商務(wù)英語:閱讀教程4(第2版)》旨在通過較大量的閱讀,使學(xué)生鞏固已學(xué)的基本詞匯和語法知識(shí),擴(kuò)大詞匯量,加強(qiáng)語感,提高英語閱讀能力。若配合本系列書的其他分冊(cè)使用,則更能系統(tǒng)地掌握商務(wù)英語的基本詞匯及其表達(dá)方式,全面地獲得有關(guān)商務(wù)的基本知識(shí)。

作者簡(jiǎn)介

暫缺《新編商務(wù)英語:閱讀教程4(第2版)》作者簡(jiǎn)介

圖書目錄

Unit 1
Part A Text
Text A Advertising
Text B A Surge in Online Ads
Part B Fast Reading
Unit 2
Part A Text
Text A Money and Its Functions
Text B Are We Headed for the Cashless Society?
Part B Fast Reading
Unit 3
Part A Text
Text A Steps in Entering Business in China
Text B KFC China's Recipe for Success
Part B Fast Reading
Unit 4
Part A Text
Text A Marketing and Selling to Chinese Businesses (Ⅰ)
Text B Marketing and Selling to Chinese Businesses (Ⅱ)
Part B Fast Reading
Unit 5
Part A Text
Text A The Job Search
Text B Women Need Not Apply
Part B Fast Reading
Unit 6
Part A Text
Text A Protecting Against Economic Loss (Ⅰ)
Text B Protecting Against Economic Loss (Ⅱ)
Part B Fast Reading
Unit 7
Part A Text
Text A Management: Its Meaning and Purpose
Text B Wal-Mart's Magic Moment
Part B Fast Reading
Unit 8
Part A Text
Text A Accounting
Text B Finance: Basic Concepts
Part B Fast Reading
Unit 9
Part A Text
Text A Stocks and Bonds (Ⅰ)
Text B Stocks and Bonds (Ⅱ)
Part B Fast Reading
Unit 10
Part A Text
Text A Types of Products
Text B Packaging
Part B Fast Reading
Test 2
Some Important Reading Strategies and Skills
Vocabulary
Key

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