Unit 1 Text A-1 The Hidden Secrets of the Creative Mind Text A-2 WiUis Haviland Cartier —— the Father of Cool Text B-1 Thomas Adams and the Invention of Chewing Gum Text B-2 Einstein: Thinker and Inventor of the Modern World Unit 2 Text A-1 Metropolitan Life Insurance Text A-2 What Do American Consumers Like? Text B-1 How Postoptics Gets 58% of Its Online Sales through Google Advertising Text B-2 Two Kinds of American Business Heroes Unit 3 Text A-1 Technology in Workplace Widens Generation Gap Text A-2 Matchmaking in the 21st Century: Technology and Yesierday's Values Can Connect Text B-1 Online Shopping Text B-2 Some Benefits of Space Technology Unit 4 Text A-1 How to Find Meaning in Your Work and Your Life Text A-2 Staying Happy Text B-1 &"Journalist... Rewarding, but Very Political&" Text B-2 A University Diploma Unit 5 Text A-1 Online Database Pinpoints Plagiarism Text A-2 The Brain Revolution and Ethics Text B-1 Survey: Many Students Say Cheating's OK Text B-2 The Commercialization of Higher Education Unit 6 Text A-1 Modern Life: It's One'Step at a Time, Only Much Quicker Text A-2 Welcome to the New Busy Text B-1 Ready to Snap: Crazy,Busy and the Lure of Modern Life Text B-2 Laughter in a Busy World Unit 7 Text A-1 The Bounty of the Sea Text A-2 Man and Nature Text B-1 Trash Troubles Text B-2 Naturalist Has Whale of a Time in Alaska Unit 8 Text A-1 At Century' s End, a Nostalgic Glance Back Text A-2 Flight&" An Invention That Shrank the World Text B-1 The Digital Age Text B-2 The Creation of the Automotive World Appendix Key to Comprehension Exercises