外貿(mào)函電（第3版）

定　價(jià)：￥30.00

作　者：	仲鑫編
出版社：	北京師范大學(xué)出版社
叢編項(xiàng)：	國際經(jīng)濟(jì)與貿(mào)易精品教材
標(biāo)　簽：	教材經(jīng)濟(jì)管理類研究生/本科/?？平滩?/td>

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ISBN：	9787303171965	出版時(shí)間：	2014-01-01	包裝：	平裝
開本：	16開	頁數(shù)：	238	字?jǐn)?shù)：

內(nèi)容簡介

　　This material was based on the previous edition and revised according to principles of foreign trade correspondence and characteristics.Giving full consideration to the readers' feedback， we made some adjustment to the original content and structure. We incorporated the chapter4 and chapter 14 in the original book into "Letters for Preparations before Trades"， combined the original chapter 7 into the "Terms of Payment"， and added wordlist and useful phrases in the book. In addition，we modified some details of the content and structure. Some practical instances and new letters were added， and we also added some foreign trade terms and knowledge links， which can make the book structure more reasonable and practical.

作者簡介

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圖書目錄

Chapter 1 Structure and Layout of International Business Letter
Chapter 2 Writing for Effectiveness
Chapter 3 Tactics of Written Negotiation
Chapter 4 Letters for Preparations before Trades
Chapter 5 The Procedures of Written Negotiation
Chapter 6 Orders
Chapter 7 Sales Promotion
Chapter 8 Terms of Payment
Chapter 9 Packing
Chapter 10 Shipment
Chapter 11 Insurance
Chapter 12 Complains, Claims and Adjustments
Chapter 13 Joint Venture
Wordlist
Useful Phrases
Sourcesl