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商務(wù)英語(yǔ)口語(yǔ)

商務(wù)英語(yǔ)口語(yǔ)

定 價(jià):¥42.00

作 者: 張敏
出版社: 電子工業(yè)出版社
叢編項(xiàng):
標(biāo) 簽: 暫缺

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ISBN: 9787121343759 出版時(shí)間: 2018-07-01 包裝:
開(kāi)本: 16開(kāi) 頁(yè)數(shù): 232 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  本教材充分貫徹教育部外語(yǔ)專(zhuān)業(yè)教學(xué)指導(dǎo)委員會(huì)2000年《高等學(xué)校英語(yǔ)專(zhuān)業(yè)英語(yǔ)教學(xué)大綱》的要求,體現(xiàn)2000年教育部《高職高專(zhuān)教育英語(yǔ)課程教學(xué)基本要求》的精神,結(jié)合當(dāng)前專(zhuān)科英語(yǔ)教學(xué)的實(shí)際情況,以培養(yǎng)英語(yǔ)復(fù)合型人才為出發(fā)點(diǎn),改變傳統(tǒng)的、各個(gè)場(chǎng)景模塊孤立設(shè)置的模式,構(gòu)建故事性、卡通型教材編排新方式。教材將課程內(nèi)容按外貿(mào)實(shí)際工作流程為線索進(jìn)行合并重組,分為10個(gè)項(xiàng)目,涵蓋了歡迎客戶(hù)、商務(wù)約會(huì)與安排、商務(wù)會(huì)議等各個(gè)商務(wù)活動(dòng)環(huán)節(jié)。各單元的主題緊扣實(shí)際,設(shè)計(jì)和擬定具體的、基于實(shí)際工作過(guò)程的情景訓(xùn)練任務(wù),并且按照循序漸進(jìn)的原則,由簡(jiǎn)單到復(fù)雜,具備真實(shí)性和可行性。通過(guò)真實(shí)可行的項(xiàng)目任務(wù),一方面能讓學(xué)生真實(shí)體驗(yàn)工作過(guò)程,實(shí)現(xiàn)職業(yè)技能強(qiáng)化訓(xùn)練的目標(biāo);另一方面有助于實(shí)現(xiàn)職業(yè)能力與行業(yè)崗位的有效接軌,加快學(xué)生的崗位適應(yīng)速度。

作者簡(jiǎn)介

  張敏(1978―),籍貫山東?,F(xiàn)為浙江金融職業(yè)學(xué)院副教授、教學(xué)名師。曾赴澳大利亞陽(yáng)光海岸大學(xué)訪學(xué),目前正在杭州電子科技大學(xué)訪學(xué)。她于2015年獲得第二屆全國(guó)高校教師微課大賽一等獎(jiǎng),先后受邀在浙江省、湖南省、湖北省的微課研討會(huì)議中、全國(guó)高職國(guó)培項(xiàng)目中多次擔(dān)任主講嘉賓。她16年來(lái)潛心教科研,曾主持廳局級(jí)課題3項(xiàng),發(fā)表論文十余篇,編寫(xiě)教材4部,出版專(zhuān)著1本。

圖書(shū)目錄

Unit 1 Job Interview
Part I Warm-up
Part II Listening Practice
Part III Language Focus
Part IV Expansion of Culture
Part V Speaking Activities
Unit 2 Business Greetings
Part I Warm-up
Part II Listening Practice
Part III Language Focus
Part IV Expansion of Culture
Part V Speaking Activities
Unit 3 Organization Structure
Part I Warm-up
Part II Listening Practice
Part III Language Focus
Part IV Expansion of Culture
Part V Speaking Activities
Unit 4 On the Phone
Part I Warm-up
Part II Listening Practice
Part III Language Focus
Part IV Expansion of Culture
Part V Speaking Activities
Unit 5 At the Trade Fair
Part I Warm-up
Part II Listening Practice
Part III Language Focus
Part IV Expansion of Culture
Part V Speaking Activities
Unit 6 Business Reception
Part I Warm-up
Part II Listening Practice
Part III Language Focus
Part IV Expansion of Culture
Part V Speaking Activities
Unit 7 Company Presentation
Part I Warm-up
Part II Listening Practice
Part III Language Focus
Part IV Expansion of Culture
Part V Speaking Activities
Unit 8 Business Negotiation
Part I Warm-up
Part II Listening Practice
Part III Language Focus
Part IV Expansion of Culture
Part V Speaking Activities
Unit 9 Customer Service
Part I Warm-up
Part II Listening Practice
Part III Language Focus
Part IV Expansion of Culture
Part V Speaking Activities
Unit 10 Sightseeing
Part I Warm-up
Part II Listening Practice
Part III Language Focus
Part IV Expansion of Culture
Part V Speaking Activities
Appendix
參考文獻(xiàn)

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