定 價(jià):¥48.90
作 者: | 束光輝,張麗 著 |
出版社: | 東華大學(xué)出版社 |
叢編項(xiàng): | |
標(biāo) 簽: | 暫缺 |
ISBN: | 9787566917577 | 出版時(shí)間: | 2020-08-01 | 包裝: | 平裝 |
開本: | 16 | 頁數(shù): | 字?jǐn)?shù): |
前言
◎ Unit 1 Elements and Styles of Business
Letters
商務(wù)信函要素與風(fēng)格 // 1
1.1 Elements of Business letters // 1
1.2 Styles of Business Letters // 8
1.3 The Envelope Addressing // 12
1.4 Spacing // 13
◎ Unit 2 The Writing Principles of
Business Letters
商務(wù)信函寫作原則 // 22
2.1 Writing principles // 22
2.2. Business Letter Writing Tips // 29
2.3 Preparation before Writing // 30
2.4 Writing Naturally and Sincerely // 31
◎ Unit 3 Establishing Business Relations
建立業(yè)務(wù)關(guān)系 // 38
3.1 Introduction // 38
3.2 Letter Samples // 40
◎ Unit 4 Inquiries and Replies
詢價(jià)和回復(fù) // 55
4.1 Inquiry // 55
4.2 Reply // 60
◎ Unit 5 Quotations, Offers and
Counter-offers
報(bào)價(jià),發(fā)盤和還盤 // 75
5.1 Quotations and Offers // 75
5.2 Counter-Offer // 81
◎ Unit 6 Orders and Acknowledgments
訂購與確認(rèn) // 96
6.1 Introduction // 96
6.2 Letter Samples // 97
◎ Unit 7 Payment by Letter of Credit
信用證付款 // 114
7.1 Introduction // 114
7.2 Letter Samples // 116
◎ Unit 8 Other Methods of Payment
其他付款方式 // 127
8.1 Introduction // 127
8.2 Letter Samples // 128
◎ Unit 9 Collection Letters
催款信 // 137
9.1 Introduction // 137
9.2 Letter Samples // 140
◎ Unit 10 Packing & Marking
包裝與標(biāo)志 // 149
10.1 Introduction // 149
10.2 Letter Samples // 151