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智學(xué)商務(wù)英語(yǔ)視聽(tīng)說(shuō)教程(3)

智學(xué)商務(wù)英語(yǔ)視聽(tīng)說(shuō)教程(3)

定 價(jià):¥38.00

作 者: 何冬蘭,黃笑然
出版社: 大連理工大學(xué)出版社
叢編項(xiàng):
標(biāo) 簽: 暫缺

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ISBN: 9787568530644 出版時(shí)間: 2021-07-01 包裝:
開(kāi)本: 16開(kāi) 頁(yè)數(shù): 128 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  《智學(xué)商務(wù)英語(yǔ)視聽(tīng)說(shuō)教程(3)》話題主要圍繞外貿(mào)流程展開(kāi)。本教材難度介于高職、一本二本院校的商英教材之間,內(nèi)容選取突出商務(wù)場(chǎng)景的真實(shí)性、實(shí)用性,教材練習(xí)設(shè)計(jì)突出可操作性、互動(dòng)性。內(nèi)容豐富完整,體例編排符合職業(yè)技術(shù)大學(xué)注重學(xué)生職業(yè)技能培養(yǎng)的教學(xué)要求,職業(yè)教育特色鮮明。該教材由從事多年商務(wù)英語(yǔ)教學(xué)的教師團(tuán)隊(duì)編寫(xiě),根據(jù)目標(biāo)群體的實(shí)際教學(xué)需求,進(jìn)行體例結(jié)構(gòu)的設(shè)計(jì)和內(nèi)容的編寫(xiě),自編自用,且具有較大的推廣價(jià)值。

作者簡(jiǎn)介

暫缺《智學(xué)商務(wù)英語(yǔ)視聽(tīng)說(shuō)教程(3)》作者簡(jiǎn)介

圖書(shū)目錄

Unit 1 Developing Clients
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1---Greeting New Clients
Part Ⅲ I Subtopic 2—Clients Developing Strategies
Part Ⅳ I Exploring Culture
Unit 2 Promotion
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1一Product Presentations
Part Ⅲ Subtopic 2--Promotion Strategies
Part Ⅳ Exploring Culture
Unit 3 Business Negotionations
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1--Enquiries and Ofiers
Part Ⅲ Subtopic 2--Specifications and Prices
Part Ⅳ lExploring Culture
Unit 4 Business Contracts
Part Ⅰ Warm-up
Part ⅡSubtopic 1—_Revising and Confirming a Contra
Part Ⅲ Subtopic 2——Contractual Terms & Conditions
Part Ⅳ Exploring Culture
Unit 5 Terms of Payment
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1_Terills of Payment
Part Ⅲ Subtopic 2--Negotiable Instruments
Part Ⅳ Exploring Culture
Unit 6 Packaging and Shipping
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1--Packaging
Part Ⅲ Subtopic 2--International Shipping
Part Ⅳ Exploring Culture
Unit 7 Disputes and Claims
Part Ⅰ Warm-up
Part Ⅱ Subtopic 1--Disputes and the Resuits
Part Ⅲ Subtopic 2--Settlement of a Claim
Part Ⅳ Exploring Culture
Unit 8 Online Business
Part Ⅰ Warm-up
Part Ⅱ Subtopic l—What iS online business?
Part Ⅲ Subtopic 2-0nline Business in Your Life
Part Ⅳ lExploring Culture

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