注冊(cè) | 登錄讀書好,好讀書,讀好書!
讀書網(wǎng)-DuShu.com
當(dāng)前位置: 首頁(yè)出版圖書教育/教材/教輔教材高職高專教材外貿(mào)英語函電(第七版)

外貿(mào)英語函電(第七版)

外貿(mào)英語函電(第七版)

定 價(jià):¥42.00

作 者: 隋思忠,張琳娜
出版社: 東北財(cái)經(jīng)大學(xué)出版社
叢編項(xiàng):
標(biāo) 簽: 暫缺

購(gòu)買這本書可以去


ISBN: 9787565445859 出版時(shí)間: 2022-08-01 包裝: 平裝-膠訂
開本: 16開 頁(yè)數(shù): 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  本書是融國(guó)際貿(mào)易業(yè)務(wù)知識(shí)與英語為一體的英語教材,旨在使學(xué)生了解對(duì)外經(jīng)貿(mào)業(yè)務(wù)各個(gè)環(huán)節(jié),同時(shí)學(xué)習(xí)和掌握英語在各業(yè)務(wù)環(huán)節(jié)中的應(yīng)用。在當(dāng)前的形勢(shì)下,我們對(duì)從事國(guó)際商務(wù)活動(dòng)的復(fù)合型人才的需求更加迫切,這對(duì)國(guó)際商務(wù)英語教學(xué)無疑提出了越來越高的要求。 此次修訂工作主要涉及以下幾個(gè)方面:1.貫徹教 育部課程思政相關(guān)文件的精神,發(fā)揮課程育人作用,在每個(gè)單元的篇首增加“思政目標(biāo)”欄目,并以二維碼的形式呈現(xiàn),將思政教育元素融入教學(xué)內(nèi)容中,培養(yǎng)學(xué)生的愛國(guó)主義情懷,嚴(yán)格遵守國(guó)際貿(mào)易職業(yè)道德,養(yǎng)成誠(chéng)實(shí)守信的思想品格。2. 近年來,國(guó)際貿(mào)易實(shí)務(wù)領(lǐng)域出現(xiàn)了一些新的做法,新的國(guó)際貿(mào)易理論也應(yīng)運(yùn)而生。為了體現(xiàn)這些新的知識(shí)、信息,我們合并、精簡(jiǎn)了一些比較傳統(tǒng)的內(nèi)容,同時(shí)增補(bǔ)了一些新的內(nèi)容和觀點(diǎn)。3.對(duì)部分課文內(nèi)容進(jìn)行了替換,增加了與時(shí)代緊密聯(lián)系的課文內(nèi)容,刪除了與主題無關(guān)的內(nèi)容,合并了相關(guān)知識(shí)點(diǎn),注意課文的時(shí)代性和先進(jìn)性,加強(qiáng)部分課文內(nèi)容與思政元素的結(jié)合。4.根據(jù)新增加的課文內(nèi)容,針對(duì)國(guó)際貿(mào)易中出現(xiàn)的新詞匯和常用表達(dá),對(duì)原來不合時(shí)宜的內(nèi)容進(jìn)行了替換,并進(jìn)行了必要補(bǔ)充;對(duì)部分內(nèi)容進(jìn)行了整合,使條理和目錄更加清晰。5.每一單元前都增加了明確的課文目標(biāo),包括知識(shí)目標(biāo)、能力目標(biāo)和思政目標(biāo),將學(xué)生的學(xué)習(xí)目的進(jìn)一步明確化。6.隨著時(shí)代的發(fā)展,我國(guó)從事外貿(mào)工作人員的素質(zhì)越來越高,尤其是英文水平,因此本次修訂增加了課外閱讀專欄,增加了新的閱讀文章,以不斷擴(kuò)大學(xué)生的知識(shí)面和提高其閱讀水平。7.對(duì)部分練習(xí)題做了進(jìn)一步刪減和補(bǔ)充,修改了與時(shí)代脫節(jié)的介詞描述,練習(xí)更加具有實(shí)用性;同時(shí),增加了外貿(mào)知識(shí)(Foreign Trade Knowledge) 專欄,對(duì)本單元相關(guān)的外貿(mào)知識(shí)進(jìn)行了詳細(xì)介紹,便于學(xué)生對(duì)知識(shí)點(diǎn)有整體性的認(rèn)識(shí),并掌握外貿(mào)流程。8.本次修訂增加了寫作技巧(Writing Skills) 專欄,對(duì)每一個(gè)外貿(mào)流程中的信函寫作技巧進(jìn)行了歸納提煉,有利于學(xué)生快速掌握寫作技巧。9.為提高學(xué)生的實(shí)踐能力,在最后一部分增加了實(shí)訓(xùn)環(huán)節(jié),設(shè)計(jì)了兩個(gè)任務(wù),讓學(xué)生在大量的學(xué)習(xí)和練習(xí)后體會(huì)所學(xué)的外貿(mào)知識(shí),真正應(yīng)用于實(shí)踐。為方便教師教學(xué),本教材還配有免費(fèi)的教學(xué)大綱、電子教學(xué)課件、習(xí)題參考答案,選用本教材的教師可登錄東北財(cái)經(jīng)大學(xué)出版社“財(cái)濟(jì)書院”(www.idufep.com) 掃碼觀看或免費(fèi)下載。

作者簡(jiǎn)介

暫缺《外貿(mào)英語函電(第七版)》作者簡(jiǎn)介

圖書目錄

Unit 1 Modern Business Letters/1
1.1 Text Learning/1
1.2 Key Words/6
1.3 Foreign Trade Knowledge/7
1.4 Writing Skills/8
1.5 Extensive Reading/10
1.6 Exercises/10
1.7 Practical Training/15
Unit 2 Establishing Business Relations/16
2.1 Text Learning/16
2.2 Key Words/20
2.3 Useful Sentences/21
2.4 Foreign Trade Knowledge/21
2.5 Writing Skills/22
2.6 Extensive Reading/23
2.7 Exercises/23
2.8 Practical Training/28
Unit 3 Enquiry/29
3.1 Text Learning/29
3.2 Key Words/35
3.3 Useful Sentences/36
3.4 Foreign Trade Knowledge/37
3.5 Writing Skills/38
3.6 Extensive Reading/39
3.7 Exercises/40
3.8 Practical Training/44
Unit 4 Firm Offer & Non?Firm Offer/46
4.1 Text Learning/46
4.2 Key Words/51
4.3 Useful Sentences/53
4.4 Foreign Trade Knowledge/54
4.5 Writing Skills/54
4.6 Extensive Reading/55
4.7 Exercises/57
4.8 Practical Training/62
Unit 5 Counter?Offer & Orders/63
5.1 Text Learning/63
5.2 Key Words/68
5.3 Useful Sentences/70
5.4 Foreign Trade Knowledge/71
5.5 Writing Skills/71
5.6 Extensive Reading/72
5.7 Exercises/73
5.8 Practical Training/78
Unit 6 Confirmation & Acceptance/80
6.1 Text Learning/80
6.2 Key Words/86
6.3 Useful Sentences/88
6.4 Foreign Trade Knowledge/89
6.5 Writing Skills/89
6.6 Extensive Reading/90
6.7 Exercises/91
6.8 Practical Training/95
Contents 3
Unit 7 A Sales Confirmation/97
7.1 Text Learning/97
7.2 Key Words/105
7.3 Useful Sentences/107
7.4 Foreign Trade Knowledge/107
7.5 Writing Skills/108
7.6 Extensive Reading/108
7.7 Exercises/112
7.8 Practical Training/120
Unit 8 Payment & Letters of Credit/124
8.1 Text Learning/124
8.2 Key Words/130
8.3 Useful Sentences/132
8.4 Foreign Trade Knowledge/133
8.5 Writing Skills/134
8.6 Extensive Reading/135
8.7 Exercises/136
8.8 Practical Training/141
Unit 9 Examination of an L/C/142
9.1 Text Learning/142
9.2 Key Words/146
9.3 Useful Sentences/147
9.4 Foreign Trade Knowledge/148
9.5 Writing Skills/149
9.6 Extensive Reading/150
9.7 Exercises/151
9.8 Practical Training/159
Unit 10 Shipment/162
10.1 Text Learning/162
10.2 Key Words/168
10.3 Useful Sentences/170
10.4 Foreign Trade Knowledge/171
10.5 Writing Skills/171
10.6 Extensive Reading/172
10.7 Exercises/174
10.8 Practical Training/178
Unit 11 A Bill of Lading/180
11.1 Text Learning/180
11.2 Key Words/186
11.3 Useful Sentences/187
11.4 Foreign Trade Knowledge/188
11.5 Writing Skills/191
11.6 Extensive Reading/192
11.7 Exercises/194
11.8 Practical Training/198
Unit 12 Insurance/201
12.1 Text Learning/201
12.2 Key Words/205
12.3 Useful Sentences/207
12.4 Foreign Trade Knowledge/207
12.5 Writing Skills/208
12.6 Extensive Reading/208
12.7 Exercises/210
12.8 Practical Training/214
Unit 13 Packing/216
13.1 Text Learning/216
13.2 Key Words/221
13.3 Useful Sentences/222
13.4 Foreign Trade Knowledge/223
13.5 Writing Skills/224
13.6 Extensive Reading/225
13.7 Exercises/226
Contents 5
13.8 Practical Training/231
Unit 14 Complaints and Claims/232
14.1 Text Learning/232
14.2 Key Words/239
14.3 Useful Sentences/240
14.4 Foreign Trade Knowledge/241
14.5 Writing Skills/242
14.6 Extensive Reading/243
14.7 Exercises/245
14.8 Practical Training/251
Unit 15 Flexible Trade/252
15.1 Text Learning/252
15.2 Key Words/257
15.3 Foreign Trade Knowledge/258
15.4 Writing Skills/259
15.5 Extensive Reading/260
15.6 Exercises/261
15.7 Practical Training/266
Unit 16 Electronic Commerce/267
16.1 Text Learning/267
16.2 Key Words/273
16.3 Useful Sentences/274
16.4 Foreign Trade Knowledge/275
16.5 Writing Skills/276
16.6 Extensive Reading/277
16.7 Exercises/279
16.8 Practical Training/283

本目錄推薦

掃描二維碼
Copyright ? 讀書網(wǎng) ranfinancial.com 2005-2020, All Rights Reserved.
鄂ICP備15019699號(hào) 鄂公網(wǎng)安備 42010302001612號(hào)