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新時代商務(wù)英語閱讀教程2

新時代商務(wù)英語閱讀教程2

定 價:¥50.00

作 者: 張娜,許麗莎
出版社: 大連理工大學(xué)出版社
叢編項(xiàng):
標(biāo) 簽: 暫缺

ISBN: 9787568544528 出版時間: 2023-09-01 包裝: 平裝
開本: 16開 頁數(shù): 178 字?jǐn)?shù):  

內(nèi)容簡介

  本教材對接商務(wù)英語職業(yè)崗位群的人才培養(yǎng)目標(biāo),以 商務(wù)活動為背景,按照從日常簡單到專業(yè)復(fù)雜的順序排列主題,真實(shí)地再現(xiàn)了 商務(wù)活動所涉及的典型主題。主題圍繞 商業(yè)環(huán)境、商業(yè)發(fā)展、商業(yè)活動3大方面,包括區(qū)域合作、 金融和投資、品牌力量、風(fēng)險和保險、對外貿(mào)易、營銷、展會、 物流、跨境電商、服務(wù)外包。每個單元包括單元導(dǎo)引、視頻導(dǎo)入、閱讀技巧、閱讀理解(Passage A&Passage B)、應(yīng)用文閱讀,共5個模塊。本教材可供商務(wù)英語專業(yè)基礎(chǔ)課“英語閱讀”“商務(wù)英語閱讀”等課程使用,也可供 商務(wù)、跨境電商、 經(jīng)濟(jì)與貿(mào)易等涉外經(jīng)貿(mào)專業(yè)的學(xué)生進(jìn)行商務(wù)英語學(xué)習(xí)。

作者簡介

暫缺《新時代商務(wù)英語閱讀教程2》作者簡介

圖書目錄

Unit 1 Regional Cooperation
Part I Warm-up Practice
Part II Reading Skills
Part III Reading Comprehension
Part IV Applied Reading
Unit 2 International Finance and Investment
Part I Warm-up Practice
Part II Reading Skills
Part III Reading Comprehension
Part IV Applied Reading
Unit 3 Brands
Part I Warm-up Practice
Part II Reading Skills
Part III Reading Comprehension
Part IV Applied Reading
Unit 4 Risk and Insurance
Part I Warm-up Practice
Part II Reading Skills
Part III Reading Comprehension
Part IV Applied Reading
Unit 5 International Trade
Part I Warm-up Practice
Part II Reading Skills
Part III Reading Comprehension
Part IV Applied Reading
Unit 6 Marketing
Part I Warm-up Practice
Part II Reading Skills
Part III Reading Comprehension
Part IV Applied Reading
Unit 7 Trade Fairs
Part I Warm-up Practice
Part II Reading Skills
Part III Reading Comprehension
Part IV Applied Reading
Unit 8 International Logistics
Part I Warm-up Practice
Part II Reading Skills
Part III Reading Comprehension
Part IV Applied Reading
Unit 9 Cross-border E-commerce
Part I Warm-up Practice
Part II Reading Skills
Part III Reading Comprehension
Part IV Applied Reading
Unit 10 Outsourcing
Part I Warm-up Practice
Part II Reading Skills
Part III Reading Comprehension
Part IV Applied Reading

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